Suhr Guitars was recently profiled by Apple because of the fact that Macs are used in almost all phases of the Suhr guitar and amp building process.
Everyone at Suhr Guitars agrees: the Mac has enabled them to advance the business in ways they never considered in the past. “When your guitar is the best possible quality, you can play better without worrying that something’s not right,” says Suhr. “It’s the same with the Mac. When we come to work, we don’t have to worry about viruses, or whether or not our Macs will be up and running. We know we can just walk in and immediately get to work.”
(via Mark McGuigan)